Paige cut her advertising teeth in Boston’s competitive advertising scene in the early ’90s. Fleeing the East Coast winters, she worked as a freelance copywriter in San Diego before landing in Reno in 1994. She joined the Estipona Group in 2004 after serving as senior writer and co-creative director for TBC Advertising, Reno.
A writer by training, Paige is a natural collaborator who draws on the expertise and insight of her team and her clients to develop the most strategic and effective work possible. Paige’s extensive brand marketing experience includes national, regional and local accounts, for profit and not-for-profit, healthcare, higher education, retail, government and service industry.
Paige was lead writer on the Harrah’s Reno, Lake Tahoe and Ak-Chin Casino accounts for eight years. She worked on the Lake Tahoe Visitors Authority account, then the Reno Sparks Convention and Visitors Authority. She has extensive arts experience including Arts4Nevada.org, Reno Philharmonic Orchestra and Reno Chamber Orchestra. Paige has also developed expertise in healthcare marketing with a client list that includes Washoe Medical Center (now Renown Health), Access to Healthcare, Great Basin Orthopaedics and Sierra Nevada Cancer Center.
Paige graduated cum laude from Tufts University in Medford, Massachusetts with a BA in English. Paige’s strategy-driven work has garnered results and dozens of American Advertising Awards (formerly the ADDYs) for her clients. A self-described “vocal soccer mom,” Paige enjoys riding and racing her bikes – mountain, road and cyclocross – when she and her husband are not busy enthusiastically encouraging their exceptionally talented high schooler.